2/03/2022 | News & Events / News
Global health innovation and technology leader, Healthware, has announced the acquisition of Argon Global Healthcare, one of the largest international networks of independent healthcare agencies
PRESS RELEASE Milan and London, 1 March 2022 – Healthware Group, a global health innovation and technology leader, providing advisory, agency and digital health services, has announced its acquisition of Argon Global Healthcare, one of the largest international networks of independent healthcare agencies.
Established in 2004, Argon Global Healthcare long term growth strategy has been based on identifying outstanding independently owned healthcare communication agencies with proven track record and integrating them in a solid structure covering the major markets in EMEA, Americas and APAC.
The acquisition will strengthen Healthware’s ability to service global life science clients, especially within its advisory and go-to-market agency services division, with an expanded reach in 25 countries through a network of local specialist healthcare marketing, medical and corporate communications agencies.
This expanded geographic reach and capabilities will allow Healthware to further support clients in existing locations and expand relationships into new ones, including best-in-class full-service agency offerings, digital transformation, digital health, technology, and enterprise solutions.
The organisation will be rebranded as Healthware Global Network.
"We are excited about this new acquisition as the complementary service offerings and global reach from Healthware and Argon will provide clients an innovative network approach, ensuring agility and access to a full breadth of advisory, agency and digital health services tailored with a deep understanding of cultural and business nuances for their regional and local needs”, said Roberto Ascione, CEO & Founder at Healthware Group.
“Joining the Healthware Group represents a compelling outcome for the Argon Global Healthcare ecosystem. Digital transformation is universally recognized as a factor that will revolutionize the healthcare industry. Our network of independent agencies will act as a powerful springboard for disseminating Healthware transformational advisory and technology assets worldwide, delivering a superior level of service to clients”, stated Massimo Vergnano, CEO and Partner at Argon Global Healthcare.
“We are delighted that Healthware has acquired the Argon Global Healthcare Network. It is fantastic to join forces with such an established leader in the healthcare communications space to help our clients be truly patient-centric while also addressing value and reimbursement pressures. The confluence of AI enabling sci-fi to become sci-fact in new and innovative DTx solutions and the proliferation of new sources and resources means that creating and delivering effective healthcare and technology marketing and communication strategies has never been so important. Healthware Global Network will provide clients in both local and global roles access to the full breadth of communications services tailored with a deep understanding of cultural and business nuances for their regional and local brand needs”, commented Pascal Joncour, Managing Partner at Argon Global Healthcare.
Read more here and discover our expanded geographic reach and capabilities.