The ultimate goal of digital health is to humanize healthcare by democratizing access, redesigning around the patient and making health bigger than care until we need it.
Jessica DaMassa had the opportunity to talk to Eugene Borukhovich, Bayer’s Global Head of Digital Health, during JP Morgan Healthcare Week in San Francisco, and here are the three big takeaways from their chat.
Transform our Sales & Marketing Teams to share insights to provide real multichannel marketing experiences
Refresh our global websites with an agile global to local approach, maximising economies of scale
How can we build up our innovation capabilities as to find new ways of working and launch new solutions