7/01/2021 | Booklet
The Now and the Next in Pharma Marketing
In the fall of 2020, Intouch Group and DHC Group partnered to undertake quantitative and qualitative research to explore how the COVID-19 pandemic has impacted - and continues to impact - pharmaceutical sales and marketing.
We have contributed to the White Paper, moving from our experience and expertise on the pharma-HCP relationship and discussing how pharma needs to rethink the engagement in terms of quality and not frequency, adopting telehealth and investing in self-service tools.
Download the White Paper featuring our CEO and Founder, Roberto Ascione, along with Paul Tunnah, our UK Managing Director, Kristin Milburn, our Global Head of Digital Health Partnerships, and Ariel Salmang, Managing Director at Intouch International.
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