Presenting our perspective on how HLS organizations can move along the path to modern marketing maturity
The ultimate goal of digital health is to humanize healthcare by democratizing access, redesigning around the patient and making health bigger than care until we need it.
Check-out the blogpost by Roberto Ascione, CEO & Founder at Healthware Group
How can we build up our innovation capabilities as to find new ways of working and launch new solutions
We need to reshape our customer experience, eliminating pain points and engage at new levels
We needed to reshape our brand in the digital space to communicate, internally and externally, our history of success, changes, values and products.