In recent years, the integration of Artificial Intelligence (AI) into the pharma landscape has been nothing short of transformative, with the industry testing and implementing AI in a few key areas
In recent years, large language models have emerged as an innovative development in artificial intelligence technology and natural language processing, transforming countless fields.
With changing customer expectations, and emerging market dynamics in the pharmaceutical industry, how can companies’ representatives adapt their skills and processes to remain competitive and drive growth?
Omnichannel. It seems to be the word of the moment in life sciences, especially in the pharmaceutical sector.
So, to ask the question many people don’t like to, what does it actually mean?
How can we build up our innovation capabilities as to find new ways of working and launch new solutions
We need to reshape our customer experience, eliminating pain points and engage at new levels
We needed to reshape our brand in the digital space to communicate, internally and externally, our history of success, changes, values and products.