As global thought leaders, we take this role very seriously: welcome to our Blog, exploring the Future Health
BlogPost
Embracing the Future: Empowering User Flow Ideation with AI
Artificial Intelligence (AI), opens up exciting new possibilities for streamlining this creative journey
BlogPost
Leveraging Data Science in R&D: Integrating Data Silos to Generate High-Value Insights
The opportunity for Data Science and Big Data in life sciences is particularly compelling within complex corporate environments that face an ever-growing volume and diversity of information.
BlogPost
Evolving Skills and Processes in Pharma: Sales, Marketing, and Medical Functions
With changing customer expectations, and emerging market dynamics in the pharmaceutical industry, how can companies’ representatives adapt their skills and processes to remain competitive and drive growth?
17/07/2023 | Point of view
Omnichannel maturity: it’s not about the technology
Omnichannel. It seems to be the word of the moment in life sciences, especially in the pharmaceutical sector.
So, to ask the question many people don’t like to, what does it actually mean?
10/07/2023 | BlogPost
Measurement Evolution: From KPIs to CXIs
The rapid advancement of technology and access to vast amounts of data has presented new challenges in measuring and understanding customer experiences. In this article, we will explore some key themes in this evolving landscape.
29/06/2023 | BlogPost
Watch the on-demand webinar: "The increasing importance of Medical Affairs – case Servier"
We are happy to share that the recording of our recent webinar: The increasing importance of Medical Affairs – case Servier, held on Wednesday June 14th, is now available.
11/06/2023 | BlogPost
The increasing importance of medical affairs
As part of our Innovation as Strategy series, we further expand on the topic of Reimaging Scientific Exchange, with a deep dive focused on the Increasing Importance of Medical Affairs
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